The Logo Design Revolution

Source: http://www.youtube.com/watch?v=RK5QC4WQ3MU

Description:

Before Ivan Chermayeff and Tom Geismar, logos were often literal representations of products. Read more: https://www.theatlantic.com/video/index/ 568918/chermayeff-geismar/

"60 Years of Logos" was created by Dress Code NYC (https://dresscodeny.com/). It is part of The Atlantic Selects, an online showcase of short documentaries from independent creators, curated by The Atlantic.